Wool Innovations Stand Out at ISPO 2016

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Wool Innovations Stand Out at ISPO 2016

Munich Wool Fair IWTO ISPO 2016More than 80,000 trade visitors from 120 countries attended ISPO MUNICH, the world’s largest sports business exhibition, held 24-27 January 2016. The 2645 exhibitors this year included several wool spinners as well as wool padding suppliers such as Suedwolle, Safil, Schoeller, Baur Vliesstoffe and HDWool. Experts at the fair agreed that by having their own booths, these wool brands enabled visitors to better understand wool, as well as allowing for closer collaboration and joint product development with brands.

While the main areas of interest for wool at ISPO are next-to-skin base layers out of wool, wool socks, and wadding for jackets to replace downs or synthetic wadding, brands are increasingly combining different technologies and new applications of wool in their performance and outdoor wear products as the use of wool goes beyond the knitted, reports IWTO Secretary General Elisabeth van Delden, following her visit to the fair.

As we reported last year, the positive trend for wool in performancewear continues. Companies already using wool are increasing the usage of wool in their collections. In addition, many companies who previously were not using wool are starting to do so.

“It was great to see the continuing growth of wool in the Outdoor market at ISPO,” said Jo Dawson, CEO of H. Dawson, who was at the fair innovation and technology division HDWool®. “Major brands are now making sure that they have at least some merino in their ranges which is quite a change from the end of the last century! I am sure that other sectors can investigate the use of wool in Outdoor as a case study in how to grow the use of wool in a particular segment.”

Brands found innovative ways to integrate wool into their products. Jackets showed felted wool elements on the outside combined with fine next-to-skin knitted wool on the inside. Some synthetic jackets had wool elements worked into the design.

Munich ISPO 2016 IWTO Wool Fair

"Wool is a strong topic at many and a growing number of company door steps," agreed Klaus Steger, Managing Director of Suedwolle Group, who saw a record number of contacts with interested partners during this ISPO show. "One hundred per cent wool and blended fabrics will continue to show growth in this market sector."

Woolmark introduced its Wool Lab Sport which was popular with fair visitors. Woolmark’s innovations included a water and wind protection jacket made of fabric that uses a specially treated wool fibre known as Optim Max. The fabric, called MerinoPerform™ WP, is constructed through a unique fibre stretching and fabric compacting technology, resulting in a fabric that is wind and water resistant as well as sporting wool's other natural benefits such as breathability and resilience.

Lightweight single jersey wool fabrics, laminated fleeces and wool wadding, along with performance-enhancing Merino yarns rounded out Woolmark’s display of product developments.

The next ISPO MUNICH will take place from Sunday 5 to Wednesday, 8 February 2017.

 

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